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(BPT) - In the years post-pandemic, many parents are reconsidering their priorities. New research from Scouting America found parents want to embrace the magic of childhood and “let kids be kids” (+18% increase in 3 years). After being cooped up at home for years, kids seem to have similar desires, focusing on things like friendship and the future, being trusted and respected and being capable of solving problems on their own.
As a new school year begins, Scouting America is uniquely positioned to meet the needs of both kids and parents. For parents, it can help their kids navigate a world that can be challenging. For kids, it provides a shot at childhood for a generation that has only known chaos.
Parents who are unfamiliar with — or have misperceptions about — modern Scouting might assume that it’s all camping, fishing and hiking. Make no mistake, many Scouts love their boots and tackle, but they also take advantage of Scouting’s modern-day skills that range from essentials in citizenship and character learned early on in Cub Scouts to advanced skills like rocketry, robotics, coding and combating cyberbullying.
