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Ad Rates

This page contains the various types of advertising space available in The Powell Tribune and Tribune PLUS and their deadlines and rates. If you have advertising questions not answered by this sheet, contact General Manager and Advertising Director Toby Bonner at (307)754-2221 or This e-mail address is being protected from spambots. You need JavaScript enabled to view it .

The Powell Tribune is a paid circulation broadsheet newspaper (our rates) published Tuesday and Thursday. Tribune PLUS is broadsheet standard mail publication mailed to all non-subscriber households on Tuesday. (Mail receipts are available on request.) The two bought in combination provide advertisers an economic method of reaching the total market.

The Tribune's circulation is 4,200. The Tribune PLUS circulates among an addtional 3,800 readers, providing total non-duplicating coverage of Powell, Ralston, Deaver, Frannie, Byron, Cowley, Burlington, Otto and Emblem.

  General Policy

The Publisher reserves the right to edit, reject or cancel any advertisement at any time. The Publisher will not be responsible for purely typographical errors or misprints beyond cancellation of the charges of the space of the item affected. Errors must be reported within 24 hours of publication. The Publisher assumes no responsibility for errors in any advertisement for more than the cost of the advertisement.

  Commissions and Terms of Payment

All local rates are non-commissionable. Advertising is payable at the time of purchase, unless the advertiser or his agency has credit with the Powell Tribune. Credit is available to qualified customers. All balances not paid by the last day of the month are subject to a delinquency charges of 1 1/2 percent per month. Political advertising is acepted with payment in advance.

  Local Display Ad Rates

Rates are based on the number of column inches purchased per calendar month.

Inches purchased
Cost per column inch
1-4 $12.00
5-59 $11.75
60-99 $11.25
100-199 $11.00
200 or more
$10.75

For color, the Tribune charges an additional $100 per color, per page.

The deadline for display advertising is 5 p.m. on Friday for Tuesday editions, and 5 p.m. on Tuesday for Thurdsday editions.

For additional information click here.

  Business Directory

The Powell Tribune's publishes a Business Directory once a week and online. The fee is $64 a month, with a minimum one-month insertion.

  Classified Advertising

Clasifieds are paid in advance, with a minumum charge of $2.00, covering up to 10 words. The charge is 25 cents per word for each word over 10 words. Classifed ads that are billed out are doubled.

The display ad rate in the classified section is $12.00 per inch.

All classified ads run in both The Powell Tribune and Tribune PLUS, offering a circulation of 8,000 in the Powell trade area -- covering Powell, Ralston, Deaver, Frannie, Byron, Cowley, Burlington, Otto and Emblem.

The deadline for classified advertising is 10 a.m. on Monday for Tuesday editions and 3 p.m. on Tuesdays for Thursday editions.

  WYCAN - Wyoming Classified Ad Network

With the Wyoming Classified Ad Network, advertisers can purchase a 25-word classified ad to be published once in 97 percent of Wyoming's newspapers (38 to 42 papers annually). The cost is $135, with additional words costing $5.00 each. Ads must be pre-paid, submitted two weeks prior to publication, and are non-commissionable.

  Legal Advertising

Legal rates are set by Wyoming statute at a local display rate. Legal advertising qualifies for the same earned discounts as display advertising, and is paid with insertion.

The deadline for publication of legal ads is Friday at 5:00 p.m. for Tuesday editions of the Tribune and 5:00 p.m. Tuesday for Thursday editions.

  Tribune PLUS Advertising

Tribune PLUS display rates are $3.00 per column inch. Ads placed in Tribune PLUS -- which is mailed on Tuesdays -- must have also been placed in at least one issue of The Powell Tribune that week.

The deadline for Tribune PLUS advertising is at 12 p.m. (noon) on the preceding Thursday.

  Pre-printed Inserts

3,450 (Powell Tribune) $225

4,250 (Powell Tribune Plus) $275

430 (Powell Tribune E-Edition) PDF upload for free

  Mechanical Requirments and Specifications

Overall page size - 12.5" x 23"
Published page: 6 columns by 21 inches (11.5" x 21")
Column width: 10p6 picas (1 1/4 inches)
Depth of column: 21 inches
Columns per page: 6 columns

Powell Tribune paid circulation 3,450 print and 430 e-edition only subscribers totaling 3,880.

Ad additional 4,250 addresses are available with the Powell Tribune PLUS.

Powell Tribune with Powell Tribune Plus offers total, non-duplicating coverage of Powell, Ralston, Deaver, Frannie, Byron, Cowley, Burlington, Otto and Emblem.